Free marketing tools
Free marketing calculators
Quick, no-nonsense calculators for the numbers small businesses actually use — budgets, ad returns, customer value, conversion and SEO ROI. They run instantly in your browser, with no signup and no spreadsheets.
Budget & spend
Ads & ROAS
ROAS CalculatorSee how much revenue your ads generate for every unit you spend.Open calculator →Break-Even ROAS CalculatorFind the minimum ROAS your ads need before they turn a profit.Open calculator →Google Ads Budget CalculatorEstimate the budget, clicks, leads and customers for your goal.Open calculator →CPC CalculatorWork out how much each ad click costs from your campaign spend.Open calculator →CPM CalculatorCalculate your cost per 1,000 ad impressions.Open calculator →CPA CalculatorSee how much each conversion, customer or acquisition costs.Open calculator →
Customers & value
CAC CalculatorWork out how much it costs to acquire one new customer.Open calculator →Customer Lifetime Value CalculatorEstimate how much each customer is worth over their lifetime.Open calculator →LTV:CAC Ratio CalculatorCheck whether your customer acquisition is actually profitable.Open calculator →
Revenue & Profit
Marketing ROI CalculatorEstimate the return your marketing generates from your spend.Open calculator →Profit Margin CalculatorCalculate gross profit, profit margin and markup from price and cost.Open calculator →Average Order Value CalculatorFind out how much each sale is worth on average.Open calculator →Landing Page ROI CalculatorEstimate the revenue impact of improving your conversion rate.Open calculator →Email Marketing ROI CalculatorEstimate the return from your email campaigns.Open calculator →
Conversion & funnel
Cost Per Lead CalculatorFind out how much each lead costs from your campaigns.Open calculator →Lead Value CalculatorEstimate what a lead is worth and your max profitable cost per lead.Open calculator →Conversion Rate CalculatorCalculate the percentage of visitors or leads who convert.Open calculator →Funnel Conversion CalculatorSee where your marketing funnel is leaking leads and sales.Open calculator →CTR CalculatorSee what percentage of ad impressions turned into clicks.Open calculator →Website Traffic Needed CalculatorEstimate how many visitors you need to reach your revenue goal.Open calculator →